To show the launch of the new Ecosport Storm 2020, we developed the complete editorial design of the catalog for the car, carefully presenting its features, style, and performance. In addition to the catalog, we also created the launch identity of the vehicle, ensuring a cohesive and impactful visual language. This identity was taken beyond printed materials and brought to life in out-of-home media, displayed in some of the biggest Brazilian capitals, maximizing visibility and reinforcing the strength of the launch across different platforms.

--

INFO


Role - Art Direction & Design
Case - Running Aid
Brand - New Balance
Agency - 3AW Brazil
Year - 2020

--

TYPE


Racing Sans One - Impallare Type
Gosha Sans - Pangram Pangram Foundry