ABOUT





©2025



CREMA GELATI

 

ROLE / DESIGN
AGENCY / OWN WORK
BRAND / CREMA GELATI
YEAR / 2024





CONTEXT

 

CREMA WAS CREATED TO OFFER MORE THAN
JUST GELATO; BORN WITH THE MISSION OF PROVIDING
A SENSORIAL EXPERIENCE THAT EVOKES THE AUTHENTICITY
AND GENUINE FLAVOR OF ITALY, WHILE CONNECTING
WITH MODERN SENSIBILITY AND LIFESTYLE

THE BRAND'S MAIN VISION IS TO CREATE A BRAND
THAT IS SYNONYMOUS WITH EXCELLENCE IN ARTISANAL
GELATO, RESPECTING TRADITION AND EMBRACING INNOVATION
CREMA'S VISUAL IDENTITY IS A HARMONIOUS FUSION
BETWEEN SENSORIAL AND MODERN ELEMENTS

WE USE A COLOR PALETTE THAT REFLECTS THE NUANCES
OF NATURAL INGREDIENTS, SUCH AS CREAMY AND EARTHY
TONES, COMPLEMENTED BY TYPOGRAPHY THAT ALLUDES
TO THE CREAMINESS OF OUR PRODUCTS CREMA'S BRANDING
PROJECT SEEKS TO CREATE A BRAND THAT IS A MEETING
POINT BETWEEN THE LEGACY OF ITALIAN GELATO AND
MODERN CONSUMER EXPECTATIONS






TYPE

 


GT MARU MEGA
BY GRILLY TYPE

PHASER
BY CENTRAL TYPE