AMPLY YOUR FUTURE
AMPLY YOUR FUTURE
ROLE / ART DIRECTION
AGENCY / WUNDERMAN THOMPSON BRAZIL
BRAND / AMPLY
YEAR / 2022
AGENCY / WUNDERMAN THOMPSON BRAZIL
BRAND / AMPLY
YEAR / 2022
CONTEXT
CONTEXT
LOOKING TO THE FUTURE OF EDUCATION IN BRAZIL
AND FINDING 32 MILLION PEOPLE WHO COULD BE STUDYING
AND AREN'T BECAUSE THEY DON'T HAVE VISIBILITY ABOUT
THIS OPPORTUNITY, CHALLENGED COGNA TO INNOVATE
AND CHANGE THIS STATISTICS AND IT WAS WITH
THIS PURPOSE THAT AMPLI, COGNA'S EDTECH,
WAS BORN
A HIGHLY SCALABLE PLATFORM THAT IS ABLE
TO REACH THE WHOLE POPULATION, REGARDLESS
OF THE FINANCIAL SITUATION AND GEOGRAPHICAL
LOCATION, WORKING IN A FLEXIBLE, 100% DIGITAL
WAY, SO THAT STUDENTS CAN STUDY ON THE
CELL PHONE CONSUMPTING THE MINIMUM
DATA NETWORK AND DEVICE MEMORY
IN THE PORTFOLIO, THERE ARE COURSES IN
GRADUATION EAD FORMAT (BACHELOR'S DEGREE
AND TECHNOLOGY), GRADUATE LATO SENSU,
FREE AND MICRO CERTIFICATIONS, LINKED TO
THE PROFESSIONS OF THE FUTURE WITH SHORTER
DURATION (1.5 TO 3 YEARS OF TRAINING), FIXED PRICE,
FREE TRIAL MODEL AND WEEKLY ADMISSION
AND FINDING 32 MILLION PEOPLE WHO COULD BE STUDYING
AND AREN'T BECAUSE THEY DON'T HAVE VISIBILITY ABOUT
THIS OPPORTUNITY, CHALLENGED COGNA TO INNOVATE
AND CHANGE THIS STATISTICS AND IT WAS WITH
THIS PURPOSE THAT AMPLI, COGNA'S EDTECH,
WAS BORN
A HIGHLY SCALABLE PLATFORM THAT IS ABLE
TO REACH THE WHOLE POPULATION, REGARDLESS
OF THE FINANCIAL SITUATION AND GEOGRAPHICAL
LOCATION, WORKING IN A FLEXIBLE, 100% DIGITAL
WAY, SO THAT STUDENTS CAN STUDY ON THE
CELL PHONE CONSUMPTING THE MINIMUM
DATA NETWORK AND DEVICE MEMORY
IN THE PORTFOLIO, THERE ARE COURSES IN
GRADUATION EAD FORMAT (BACHELOR'S DEGREE
AND TECHNOLOGY), GRADUATE LATO SENSU,
FREE AND MICRO CERTIFICATIONS, LINKED TO
THE PROFESSIONS OF THE FUTURE WITH SHORTER
DURATION (1.5 TO 3 YEARS OF TRAINING), FIXED PRICE,
FREE TRIAL MODEL AND WEEKLY ADMISSION







